Content Spinning

How Does Content Spinning Work?

The term "content spinning" refers to the process of taking existing content and rearranging sentences and replacing words -- usually with the aid of computer programs -- in order to make new text.

Why You Should Avoid "Spun" Content

Back in 2006, publishing "spun" content might have been a way to fool the search engines, but these days search engines can easily recognize spun content and will act swiftly to penalize sites that publish it.

You should avoid content spinning:

• Spun content is spam content, plain and simple
• It's unethical and possibly illegal
• Search engines will detect and penalize you
• User's won't click and share it

How Do You Know Your Content Isn't Spun?

As the saying goes, "On the Internet, nobody knows you're a dog." Make sure that writer you hired on Craigslist or a freelance job board isn't actually just a front for a content spinning service.

Warning signs of "spun" content providers:

• Unrealistically Low Prices - high quality content means having native English writers and a dedicated editorial review process, and that costs money. If the prices seems to good to be true, they probably are.
• Lack of Writer Bios - make sure that you have access to biographical information and work samples from the writers you're working with. If your provider is unable to provide detailed information about the writers that will be working with you, then avoid them.
• Revisions Not Allowed - make sure that you're able to ask for revisions. If your provider doesn't allow you to request revisions on the content you've ordered, then the service might not be legit. Buyer beware.
• Unable to Give Specific Directions - if your provider only allows for keywords or URLs as input, and doesn't let you specify a detailed style guide, then you may be dealing with a content spinner. Be careful!

We Can Help

If you'd like to invest in 100% original high quality written content, then try MediaPiston. We automatically match your assignments to the best writers in our network of (Native English) freelance writers based on the skills needed and the actual track record of each writer.

Every piece of content is run through a rigorous, multi-step editorial revision process to ensure that the requirements of your detailed style guide and instruction set are met. We allow for multiple revisions with every piece of content, and we only bill for content that you accept.